From paid ads to affiliate marketing, marketers and business owners have developed entire arsenal of tools to generate leads, engage customers and earn positive reviews. The business case is clear the global reach of the internet has leveled the playing field for online businesses versus Fortune 500 companies. In fact, there have been almost daily, often unannounced, changes in the algorithms that make it virtually impossible to game the system.. With its Panda and Penguin updates, Google further cracked the whip on websites that were relying on keyword-stuffed content to rank high on Search Engine Result Pages. On SEO front, it might work against you. At the very least, you'd need presence on Twitter, Facebook, Instagram, and LinkedIn to make your presence felt on social media.. modify them to include your brand name, URL or title website.. Even with the time tested tips we've just discussed, you will need to adapt your SEO strategy to continue seeing measurable results. The beauty of WordPress platform is that it comes with host of SEO tools that take minutes to install. Anthony Presley is partner at Templatic and he loves enabling entrepreneurs and business operators to reach their target audiences and grow their businesses.
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