How Google has influence web design in the last 3 years

Since the mass majority of businesses rely on professional SEO services to generate traffic to their websites organic traffic is pertinent and obeying Google's guidelines is a necessity. Everyone hates going to a website only to be bombarded by annoying pop-ups which won't let you see the content until you click the close button several times. Google has begun to penalize websites which force pop-up ads on mobile devices. The search giant intends to punish any site that utilizes advertisements that have to be dismissed by the user or cover the top half of the page. So mobile friendly websites are a must and will remain well into the future.. Google has also taken steps to shut down intrusive pop-up ads. According to Google 85% of websites now meet the criteria to be labeled mobile-friendly.  Read more